Lockdown Story 22

Lockdown – Shutdown and then the story began. Poora Sansaar Band!

Last year I quit my job and started working on our own bootstrapped startup with my partners. We formed an Educational Marketing Aggregator in the B2B offline market and started trading for educational products. We always thought of creating something of our own like an e-commerce platform but with this intense busy market we never really got the proper time to think and implement.

While entering this financial year, government declared a lockdown due to the COVID-19 outbreak and we were static at our homes. Didn’t have much to do, as all the schools were closed, couldn’t provide any kind of service as we lack manpower. The whole world is going digital so I thought this is the time, let’s go online. This lockdown has helped me a lot as there was no work pressure or any other commitments, apart from helping mom with the household chores and some outdoor essential shopping. Nahh Subhe Uthne ki Jaldi, na tayyar hoke kahin jaane ki zarurat! This is how I decided to start from the scratch. Got into social media, websites and every other digital platform available to us, created a brand, contacted numerous companies to tie up with, and so on. The journey continues.

#LockDownAcheHain, kyunki, I am able to plan my startup and utilise this time to give direction to my thoughts.